Promoting four seasons of flavours in Nova Scotia
Jan. 10, 2019
Global Korean Post
Government of Canada contributes $277,950 to Taste of Nova Scotia in support of culinary tourism.
From apples to wild blueberries, dairy to wine, and beef to seafood, Atlantic Canada’s food and beverage sector is an important contributor to the economy, generating more than $6.6 billion in revenues each year while feeding people worldwide.
Mélanie Joly, Minister of Tourism, Official Languages and La Francophonie, announced a $277,950 contribution from the Government of Canada, through ACOA’s Business Development Program, to Taste of Nova Scotia for a project that will help it further establish the province as a culinary destination and develop programs to extend the tourism season. Bill Casey, Member of Parliament for Cumberland – Colchester, also participated in the event.
Committed to highlighting the best culinary products and experiences the province has to offer, Taste of Nova Scotia is undertaking year-round marketing and strategic planning to help draw more visitors to the region.
The project includes promoting culinary tourism education sessions and leading a best practices mission to Oregon on culinary tourism product development for Nova Scotia’s food and beverage tourism operators.
The organization will also increase awareness of its three culinary trails: the Good Cheer Trail, the Chowder Trail and the Lobster Trail.